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Events Calendar: Booth & Advertising Opportunities

Operational Resource | AoL DC Center

Period: December 9-23, 2025 (Next 2 Weeks) Purpose: Where to set up booth or advertise breathing/meditation/stress relief program

Priority Events (Next 2 Weeks)

Week 1: Dec 9-15, 2025

Date Event Location Type Action Contact
Dec 12 Full Moon Cacao Ceremony YANA Center, 2026 P St NW, DC Wellness gathering Flyer distribution / network (202) 670-8987
Dec 13 Old Town Alexandria Christmas Market John Carlyle Square, Alexandria, VA Holiday market SOLD OUT - try sponsorship chiceventsdc.com
Dec 13-14 National Harbor Christmas Market American Way Outdoor Park, National Harbor, MD Holiday market Booth available chiceventsdc.com
Dec 12-14 Meditation Weekend Retreat Yogaville, Buckingham, VA Retreat Cross-promote (partner audience) yogaville.org

Week 2: Dec 16-23, 2025

Date Event Location Type Action Contact
Dec 18 Sound Meditation with Artis Moon Eaton DC, 1201 K St NW, DC Sound bath Flyer distribution / network wellness@eatondc.com
Dec 19 Moon Cycle Cacao Ceremony YANA Center, 2026 P St NW, DC Wellness ceremony Flyer distribution / network (202) 670-8987
Dec 20 Full Moon Fest YANA Center, 2026 P St NW, DC Community event (1-6pm) High priority - network (202) 670-8987
Dec 20 Stonebridge Christmas Market Stonebridge, Woodbridge, VA Holiday market Booth available chiceventsdc.com
Dec 20-21 National Harbor Christmas Market American Way Outdoor Park, National Harbor, MD Holiday market Booth available chiceventsdc.com

Booth Opportunities (Apply Now)

Event Date Why Est. Cost Expected Foot Traffic
National Harbor Christmas Market Dec 13-14, 20-21 High visibility, family-friendly, multiple weekends $150-300/day 2,000-5,000/day
Stonebridge Christmas Market Dec 20 Suburban audience, less competition $75-150 500-1,500

Networking/Flyer Opportunities (Free)

Event Date Approach
YANA Full Moon Fest Dec 20 Attend, network, distribute flyers to pre-qualified wellness seekers
Eaton DC Sound Meditation Dec 18 Attend, connect with attendees post-session
YANA Cacao Ceremonies Dec 12, 19 Partner audience - leave flyers with organizers

Booth Setup Checklist

Materials Needed

  • [ ] Table banner/backdrop with AoL branding
  • [ ] Flyers with QR code to webinar/intro session registration
  • [ ] Sign-up sheet (name, email, phone)
  • [ ] Tablet for on-the-spot registration
  • [ ] Giveaway item (breathing technique card, stress relief tip card)
  • [ ] Demo schedule sign ("Free 5-min breathing demo every :30")

Staffing

  • [ ] 2 volunteers per 4-hour shift minimum
  • [ ] Brief volunteers on 30-second pitch
  • [ ] Assign lead capture responsibility

Talking Points

  1. "We teach a breathing technique backed by 100+ research studies for stress relief"
  2. "Free intro session - learn a technique you can use in 5 minutes daily"
  3. "Have you ever tried breathing exercises for stress?" (engagement question)

Venue Contact Directory

Venue Address Contact Notes
Chic Events DC Various chiceventsdc.com Manages National Harbor, Alexandria, Silver Spring markets
YANA Collective 2026 P St NW #3, DC 20036 (202) 670-8987 / yanacast.com Wellness community, open to partnerships
Eaton DC 1201 K St NW, DC 20005 wellness@eatondc.com Hotel wellness space, sound baths
Yogaville 108 Yogaville Way, Buckingham, VA (434) 969-3121 1.5 hrs from DC, retreat center

Beyond 2 Weeks: Key Dates to Plan

Feeding into: ### "New Year, New YOU!" Mega Course (Jan 23-25, 2026)

  • Course: Art of Living - Part 1
  • Teachers: Ajay Tejasvi & Chris Smythe
  • Registration: tiny.cc/SKYDC2026
Date Event Priority Action
Dec 26-28 Authentic Yoga Weekend @ AoL DC HIGH Internal event - promote Jan course
Dec 31 First Night Alexandria MEDIUM 30,000+ attendees - flyers/networking
Jan 3 YANA Full Moon Ceremony MEDIUM Network, promote Jan course
Week of Jan 6-10 Intro Sessions HIGH 2-3 sessions to convert warm leads
Week of Jan 13-17 Webinar (Chris & Ajay) HIGH 1 week before course
Jan 15-19 Interfusion Festival TOP PRIORITY Booth - final push for Jan 23-25 course
Jan 23-25 MEGA COURSE GOAL Art of Living Part 1

Last Updated: December 9, 2025 Next Review: December 16, 2025 Campaign Doc: See Webinar-Strategy-DC-Adaptation.md for full campaign details